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This blog has started in 2006, but in a very different way. So, this will probably be brand new to most of you. Content in English will be sparse, though you are welcome to leave your questions and comments, based on what you may guess from my strengths.

I work as a consultant for creative industries, especially on communications planning and publishing. I also like working on marketing ideas and project, such as the implementation of a new thematic restaurant in São Paulo.

You can see on the sidebar a link to my scientific articles in creative industries and strategy.

Meanwhile, you can read my resumé on the friendly LinkedIn. Welcome.